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Humminbird

Humminbird is the brand serious anglers reach for when sonar imaging matters. We carry the full lineup — HELIX, APEX, XPLORE, MEGA Live 2, and the transducer and chart card ecosystem that powers them. Whether you're rigging a jon boat with a HELIX 5 or building a tournament-grade APEX glass-bridge helm with networked displays, you get the same MEGA imaging engine that's made Humminbird the sonar of choice for top-tier anglers.

The lineup at a glance:

  • HELIX (5"–12") — the workhorse line. Best price-to-feature ratio, and the only Humminbird series that ships with a transducer included. Ideal for new builds and upgrades on bass, walleye, and multi-species rigs.
  • APEX (13"–19") — top-of-line glass-bridge series. Multi-display helms, networked sonar across the boat, premium screens you can read in any conditions.
  • XPLORE (9"/10"/12") — the newest platform. Touchscreens, faster processors, and native MEGA Live 2 forward-facing sonar support. The right step up from HELIX without going all the way to APEX.
  • MEGA Live 2 — Humminbird's forward-facing live sonar. The setup tournament anglers are running.
  • Transducers — XNT, XM, XP, and XPTH series built for HELIX, APEX, and XPLORE platforms, plus ice fishing options.
  • LakeMaster & CoastMaster — high-detail map cards by region for navigation and structure detail.

If you want help dialing in the right unit for your boat, water, and budget — that's what our selector tools and our team are here for. We've spent decades on the water with this gear, and we're a phone call away when something doesn't quite fit.